Case Study: App Store Optimization

Learn how we improved Golfoon app’s ranking in the search results to drive organic installs.

Due to the overcrowded app stores, the discovery of an app is one of the biggest issues app developers face these days. An effective way to get the app in front of more users is by App Store Optimisation (ASO).

ASO uses all means to increase the ranking of the app in the search results as well as increasing the conversion rate on the app detail page. The goal is firstly to generate higher traffic to the app’s page in the app store and then make more users download the app from there.

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