Social Media Agency London and App Marketing London – Weever Media
  • Blog
  • Services
    • Search Marketing
    • Social Media Marketing
    • App Marketing
  • Contact
  • About
Home » Blog » app marketing » Get your app found in the app stores

Get your app found in the app stores

By: Richard|28/02/2013

The app stores are filled with hundreds of thousands, if not millions of applications made by developers who all want to gain popularity for their apps just like you. Because of this, the app store can be a fierce competitive ground, and if you want to stand a chance against the competition, you’ll need to try hard to create a decent app page.

How do I get my app noticed?

Find the Right App Stores

The first thing to consider after developing an app is what app stores to put it on. If you feel like putting the extra effort in, creating a multi-platform app can greatly improve your chances to get recognized, as well as improving your audience range to both high earners and average everyday smartphone users. There are also more app stores available other than the stock stores that require little effort to upload to after development, especially for Android. Using third party app stores will once again push your potential downloads across multiple locations, giving you an even greater chance to get recognized.

Pushing your app to higher ranks

Spamming your app across app stores isn’t enough to get a worthy amount of notice though, and that’s where other techniques will come in. One strong technique is getting your application pushed high up on the charts for a small period of time. It’s far from easy to get the app right in the top few, however there are ways to push it closer to the top, which means closer to a huge amount of downloads. A good way to push your ranking up is to purposely strive for bulk downloads instead of hoping for a steady supply of new downloaders over a long period of time.
If your app is a paid app, a good way to do this is to decrease the price and put the app up on sale. Other working methods that are helpful for both paid and free apps involve using social sharing and other media sharing. If you’re working on a new feature for your app, share a date with everyone you are connected with when the new features will go live, and make sure no one forgets that date.
Last but not least we offer media buying service which will bring you into the listings and corresponding downloads guaranteed.

Optimize your app page

When someone searches up an app concept into the search bar, they’ll be looking for certain elements or features that the app has available. By creating an app page that reflects the possible searches you’re creating a great amount of potential downloads for your application. It’s also important to write out in clear paragraphs what your app is capable of and why it can be beneficial to the user.
Use similar apps to get a good idea of how to construct your app information, and then move on to creating more features of the app page to help draw in potential downloaders after they see your app in the search results. To do this successfully create an appealing app icon that best describes your app, and make sure the first few lines of text of your app information are simple whilst still explaining the app concept strongly, because this is what potential downloaders will see first on the search results.

By following these techniques you’ll have a better chance at drawing in more customers and building more downloads, and after that point it will become easier as your app gains more popularity. It doesn’t start easy, but passion for your app and a decent amount of effort are the only ways to get it to the places you hope to reach.

← Appreneurs – The new success model?
Best of Firefox OS for Mobile →

Leave a Reply

Click here to cancel reply.

Post Comment


six + = 12

Contact Us

+44 (0)20 3287 3597

info*weevermedia.com

6-8 Cole Street

London, UK SE1 4YH

Weever Media Limited

Connect With Us

Follow Us on FacebookFollow Us on LinkedInFollow Us on RSSFollow Us on Twitter

Tags & Categories

adoption app app analysis app discovery app engagement app marketing app marketing strategy app monetization app promotion app ranking app ratings app report app retention app reviews apps app store optimisation app store ranking app store seo app tracking aso best apps book industry boop apps brand awareness Business case study community CRM cross promotion customer acquisition Customer relationship management customer retention Facebook facebook fan page figures financial forum free apps Google Analytics Google Play Google Play 4 Hootsuite in-app purchases in app advertising in app purchase inbound marketing influencer Internet marketing landing page lead generation local mobile marketing Location-based Couponing location-based marketing Magento Marketing and Advertising mcommerce mhealth mobile ad networks mobile commerce mobile couponing mobile marketing mobile marketing mobile marketing case studies mobile search mobile search advertising mobile statistics mobile stats mobile technology NFC online outsourcing page rank paid apps retail reviews sCRM Search engine optimization seo seo slideshare small business smartphone smartphones social business social commerce social commerce socialCRM social crm Social media social media social media management Social media marketing social media monitoring social media monitoring social media seo social media strategy social media tools social media tools social network social seo social shopping Spredfast technology thought leadership top apps Tourism Travel Twitter video word of mouth YouTube

Recent Posts

  • App Marketing – Top 5 Mistakes
    App Marketing – Top 5 Mistakes

    Developing an app is only half the battle. The other half is of course...

  • Best Apps for Job Seekers
    Best Apps for Job Seekers

    Finding a job can be a grueling process, and even with a generous amou...

  • Best of Google Play 4.0
    Best of Google Play 4.0

    Google has just updated their Google Play 4.0 application, and whilst ...

  • Social Media Campaigns as App Marketing Tool – some examples
    Social Media Campaigns as App Marketing Tool – some examples

    Combining social media into your app marketing will prove to be an imp...

  • ASO – the Future as App Marketing Tool
    ASO – the Future as App Marketing Tool

    ASO, or app store optimization, is quickly becoming a hot topic for mo...

  • Top 5 Book Apps so far
    Top 5 Book Apps so far

    eBooks will soon replace the traditional book, leaving us all with dig...

  • App marketing for amazon app store
    App marketing for amazon app store

    By featuring your app across multiple app stores you’ll increase your ...

  • Latest Development in mHealth
    Latest Development in mHealth

    There are plenty of areas of our daily lives that our smartphones can ...

Find Us On

Follow Us on FacebookFollow Us on LinkedInFollow Us on RSSFollow Us on Twitter

Weever Jobs

View current job opportunities

Weever Tweets

Contact

+44 (0)20 3287 3597

info*weevermedia.com

6–8 Cole Street

London, UK SE1 4YH

Contact Us

Your message was successfully sent. Thank You!

Copyright © 2011 Weever Media Limited. Social Media Agency London
  • Search Marketing
  • Social Media Marketing
  • App Marketing