In my blog post: B2B und Social Media… I did talk about the topic Social Media for business already. Since then lots of things changed hence I thought it might be time to give some fresh ideas about Social Media B2B and potential lead generation opportunities. Find some B2B lead generation tips especially for Sildeshare …

For the last 6 months we were helping a well-known German cosmetics brand to do internet marketing and social commerce. Now its time to look at results and to compare different means to drive traffic and sales to the ecommerce site. The main question we were asking ourselves as internet marketing and social media agency …

Following on from my last post on the presentation given to ATTA on the opportunities for Travel and Tourism industry with social media, there are a couple of areas I would like to explore further. Not all industries have taken to social media and in some cases, this isn’t a bad thing. Social technologies are …

I just uploaded our current business presentation to SlideShare – it’s Saturday morning (I know) and I am feeling energetic – so I thought I might as well write a little post about it. Here it comes… SlideShare = What’s it for SlideShare is a business social media platform that lets users share documents, presentations …

A social media marketing strategy for B2B involves to a high extend to provision of thought leadership for the specific market or audience. But let’s look at some B2B definitions first: B2B Sales Cycles and Thought Leadership B2B sales cycles are by nature longer and more complex. As customers move through the funnel there are 4 …