5 challenges to expect in App Marketing 2016

The new year is now well under way but there’s still a lot to happen this year that could sway the waters and bring challenges to app marketing in 2016. In this article we’d like to touch on  a few aspects of app marketing that could prove to be extra challenging this year. Upping Budgets …

2016 – The Year of Enterprise Mobile Apps?

2016 could be a very important turning point for enterprise mobile apps – we may see the success of these apps reach new heights and it could pave the way for the future of mobile enterprise solutions. Over the last few years, companies have been starting to create enterprise apps for their business, employees and …

Customer Acquisition through Apps – Best Examples

Having people use your app or game is great, but if you want your app development to be a worthwhile business, you’re going to want to get new customers to download your apps, as well as the ones you may already have. There are plenty of ways to acquire new customers, whether you’re using social …

Get your app found in the app stores

The app stores are filled with hundreds of thousands, if not millions of applications made by developers who all want to gain popularity for their apps just like you. Because of this, the app store can be a fierce competitive ground, and if you want to stand a chance against the competition, you’ll need to …

App Marketing – Tips for Succeeding in the App Markets

Apple’s App Store just reached its 10 billionth app download and is currently holding (according to Distimo) 350,000 applications, while Google’s Android Market offers 130,000 applications to download. The average number of apps downloaded by an iOS user = 5 per month while the average spend by an iOS user = $1.5 per month – certainly …