Brand Awareness | Social Media Agency London and App Marketing London

B2B Social Media Marketing for Brand Awareness and Thought Leadership

By: Richard|10/01/2011

A social media marketing strategy for B2B involves to a high extend to provision of thought leadership for the specific market or audience. But let’s look at some B2B definitions first: B2B Sales Cycles and Thought Leadership B2B sales cycles are by nature longer and more complex. As customers move through the funnel there are 4 …