Mobile Couponing Trends in 2013

Mobile couponing is something that is currently not widely used, however industry insiders predict that by 2016 consumers will have redeemed over $43 billion worth of mobile coupons worldwide. When comparing this to 2011’s coupon redemption value which was only at $5.4 billion, it seems by 2016 the mobile coupon market will grow hugely, increasing […]

Mobile Commerce in 2013

Smartphone ownership is growing hugely, and in fact in 2012 that number reached over 1 billion. That means at least 1 in 7 of us have a smartphone across the whole globe, and when you take out less-developed countries, and focus on your local demographic, the number will probably be a lot closer to 1 […]